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Wella Color Touch Instamatic in Smokey Amethyst is a demi-permanent hair color that provides a soft, muted amethyst hue to your hair. It's perfect for adding a subtle pop of color or for toning pre-lightened hair. The 2 oz size is ideal for single use or touch-ups, giving you flexibility in your hair color choices. Elevate your hair color game with Wella Color Touch Instamatic for a beautiful, trendy look.